The store is designed with a very recreational and interactive component that invites visitors to delve into the Rubio universe and includes numerous spaces and activities to discover for both children and adults, like the curious peep-hole in the shop window, a time machine with augmented reality goggles and a roulette that explains the publisher’s history.

Each of the publisher’s collections has its own corner, where the store aims to encourage interaction with the public at all times and has endeavored to create the best possible display of their products.